What Is B2B Lead Generation?
At Media Giant Design, we are asked this question all the time. Its surprising how many business owners that sell to businesses simply don’t understand what B2B Lead Generation is. In it’s most simple form, B2B lead generation is the process of acquiring potential customers for your B2B business (businesses that sell to other businesses). […]
What Is Directory Marketing?
What is Directory Marketing? It is a process where profiles are created on directories and as a result targeted pockets of people visiting these directories can learn more about the businesses listed there. These directories are actually websites that are typically service one or more categories of interest. The most basic example of a directory […]
What Is Google AdWords? A Simple Review
In order to understand what is Google AdWords, you have to understand the business that it is involved in. There are quite a few businesses that sell their products online but the majority of them do not know about AdWords. They just want their products to be promoted in the right way so that they […]
What Is Marketing Automation?
If you’re a marketer, you’ve probably heard of marketing automation. We’re going to bet though, that 90 percent of you have no clue what the term means. We don’t blame you — ‘marketing automation’ is a mouthful to say, and there probably should be a better way to describe the concept. Let’s start by investigating […]
WHY LOCAL SEARCH IS SIGNIFICANT TO SELF STORAGE WEB SUCCESS
Almost everybody turns to the internet to gather valuable personal, social and economic information. These days, as long as you have a computer or smartphone along with a stable internet connection, your access to instant information is just a few clicks away. So it comes as no surprise that, according to a recent survey, 83.3% […]
Why SSL is a Must-Have for your website
People often ask if they should use SSL for their website, and the answer is a big YES. Why? Because a SSL certificate plays a very important role in safeguarding sensitive customer data used to validate online transactions. So if you have an ecommerce website and want to ensure your website is not a haven […]
How Does B2B Lead Generation Work?
While there are hundreds of tips and guides available to the public on how to get more customers, how exactly does this work and what are the ways to get more business? Let’s begin with a history lesson. In the beginning of business it was so difficult to make your own money that many did […]
HOW MALICIOUS CLICKING CAN HURT BUSINESSES
Recent studies show that a high percentage of marketers and businesses prefer inbound marketing over Pay Per Click (PPC) advertising. First of all, PPC is more costly compared to inbound marketing. Secondly, inbound marketing strategies such as blogging, offering high-quality content, and social media marketing are more effective in generating organic leads and conversions as […]
How To Apply Marketing Automation To Your Business
Marketing automation is a term that I am sure you have come across. If you are someone who writes a lot and if you work in sales or if you have a large market to market, you may find this term familiar. This is a great new tool for sales managers and marketing managers to […]
How To Generate B2B Leads with LinkedIn
As a LinkedIn user, you may have learned how to generate leads with LinkedIn. This is because the connection is very popular on LinkedIn and people like to build a reputation with their connections. However, for successful information sharing, there are some important tips that will help you connect more effectively with your clients. First, […]
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